AXO is server-side middleware that transforms your content into machine-readable, token-efficient formats — so AI agents load your site faster, understand it better, and recommend it more accurately.
Join the Beta →Based on published benchmarks showing 80% token reduction and 35% accuracy improvement.
AI agents now account for over half of all web traffic. When ChatGPT, Claude, Perplexity, or a shopping agent visits your site, it downloads your full HTML — navigation bars, JavaScript bundles, tracking pixels, cookie banners — and tries to extract meaning from the noise.
The result: a single blog post that's 3,000 words of useful content arrives as 16,000 tokens of HTML soup. The agent pays for all 16,000 tokens. You pay for the bandwidth. And the agent's answer about your product? Less accurate than it should be.
Meanwhile, your competitors who serve clean, structured content get cited more accurately and recommended more often. This is the new SEO — except the search engine is an AI agent, and it doesn't have a "View Source" button.
Token reduction when content is served as structured Markdown vs. raw HTML
Cloudflare benchmarkImprovement in AI answer accuracy with properly structured content
RAG studyOf all web traffic is now bots — AI agents are the fastest-growing segment
Imperva 2025Estimated cost to websites from unoptimized bot traffic in 2024
Industry estimateAXO identifies AI agent requests by user-agent, Accept headers, and behavioral signals. Human visitors see your site normally.
Your HTML is converted into clean Markdown with structured metadata (JSON-LD, Schema.org). Boilerplate is stripped. Content is chunked for optimal retrieval.
Transformed content is cached at the edge. Subsequent agent requests are served instantly — reducing your origin load and the agent's token cost simultaneously.
# nginx.conf — that's it
location / {
proxy_pass http://axo-middleware:8080;
}Your docs are already the most-crawled pages on your domain. AXO makes them the most useful — reducing token costs for developers' agents and improving answer accuracy for your API.
When a shopping agent asks "what's the best running shoe for marathons," structured product data is what gets you recommended. AXO transforms your catalog into agent-native formats automatically.
You're paying for bandwidth that generates no revenue. AXO gives you analytics on agent traffic and a path to monetize it — serve premium, structured content to agents that pay.
Join the beta. We'll show you what AI agents see when they visit your site — and what they're missing.
No credit card. No commitment. We'll send you a free audit of your site's agent-readability within 48 hours of signing up.